Amba Karsondas Profile Picture

Amba Karsondas

Amba is responsible for all things Social Purpose at Yoti, ensuring that Yoti effectively balances profit with purpose and continually upholds its ethical and moral commitments.

Graphics illustrating Yoti's ethical principles with the text: Governance series 1: Our ethical principles

Doing things the Yoti way: our ethical principles

As we made our way through our most recent B Corp certification process, we found that out of the five main assessment areas, we were particularly strong in the Governance section. So we thought we’d take a bit of a deep dive into our governance processes to see how we’ve achieved a score that we’re really quite proud of. We’ve created a three-part series explaining the key measures we have in place and the effect that these structures and policies have on our day-to-day activities, which ultimately result in us doing better business. When Yoti was founded, one of the

5 min read
Illustration of bcorp obligations to do good in various areas of business and social responsibility

Announcing the start of B Corp Month

We’re really proud to be one of the UK’s founding B Corps. Every March, purposeful businesses come together to celebrate B Corp month. It’s a time for B Corps to raise awareness of just how important it is to move away from the outdated “business as usual” approach, and instead demonstrate how business, if done right, can be a force for good.   But what is a B Corp? Certified B Corporations, also known as B Corps, are companies that ameet high standards of social and environmental performance, transparency and accountability. There are now over 6,000 B Corps in 89

6 min read