Articles
Mar 20, 2025
Myth-busting identity verification
Identity verification is the process of confirming that a person is who they say they are. It typically involves validating an individual’s personal information, such as a name or date of birth, against identity documents or other official records and databases. Verifying a person’s identity is crucial for safe and trusted transactions. It helps you to protect your business from fraud, prevent deepfake attacks and comply with regulations. Addressing misconceptions about identity verification There’s lots of conflicting information out there about how you can verify your customers’ identities. We’re here to dispel some commonly-held myths about identity verification.
Articles
Feb 25, 2025
Thoughts from our CEO
In this blog series, our CEO Robin Tombs will be sharing his experience, whilst focusing on major themes, news and issues in the world of identity verification and age assurance. This month, Robin talks about the future of digital IDs in the UK, his hopes for our Digital ID network and thresholds for facial age estimation. Visions for digital IDs in the UK Tony Blair recently stated in The Times that high adoption of reusable digital ID in the UK is inevitable. But that’s only half of the digital ID story. He says, “Digital ID is a personal
Articles
Feb 05, 2025
Understanding age assurance in the UK’s Tobacco and Vapes Bill
In a significant move towards tightening regulations on tobacco and vaping products, the UK has introduced the Tobacco and Vapes Bill. Originally introduced by the previous Conservative government, the Bill has now been reintroduced by the new Labour government, signalling bipartisan support. The Bill aims to create a “smoke-free generation” by gradually raising the age of sale for tobacco and vaping products every year until they are completely phased out across the UK. What is the main aim of the Tobacco and Vapes Bill? The Tobacco and Vapes Bill seeks to tighten the regulatory framework around tobacco and
Articles
Jan 30, 2025
Thoughts from our CEO
In this blog series, our CEO Robin Tombs will be sharing his experience, whilst focusing on major themes, news and issues in the world of identity verification and age assurance. This month, Robin talks about the UK’s plan to introduce government-issued digital IDs, his predictions for the UK’s digital ID market, tackling the problem of deepfake porn and online age verification for knife sales. Initial thoughts about the UK’s rollout of government-issued digital IDs Game-changing news from the UK Government clearly shows that it’s very serious about a digital Britain and reusable digital ID. The positive ramifications for
Articles
Jan 29, 2025
Physical IDs vs. Digital IDs: What are the key differences?
Key differences between physical IDs and digital IDs include: Format of the ID Ability to protect personal data (through minimising the data shared) When the ID can be used Differing use cases Who issues the ID Security features and vulnerabilities Regulatory and legal acceptance Last year, multiple countries made big strides towards accepting digital IDs. Recognising that we live in an increasingly online world, and that fewer people are carrying wallets, more businesses, governments and organisations are choosing to accept digital IDs as a form of identification. Digital IDs and physical IDs serve the same fundamental
Articles
Dec 19, 2024
Stop identity thieves from stealing your Christmas
The festive period is a time for giving, celebrating and spending quality time with loved ones. Unfortunately, it’s also prime season for fraudsters looking to take advantage of unsuspecting shoppers. Instances of identity fraud skyrocket around Christmas, with someone in the UK scammed every 12 seconds. To help you stay one step ahead, here’s some practical steps you can take to protect yourself from identity theft. Keep your devices secure In the UK, more than 4 in 5 of us do our shopping online. But as more of us shop from the comfort of our sofas, we still
