Yoti blog
Stories and insights from the world of digital identity
Press releases
Oct 02, 2023
Yoti releases a new Digital ID app with Lloyds Bank
This follows the £10 million Lloyds Banking Group invested in Yoti to support the development of a new, reusable digital identity proposition London, UK, 2nd October 2023: Yoti has released a new Digital ID app with Lloyds Bank – Lloyds Bank Smart ID. The app gives people a more private, secure and convenient way to prove their age or identity from their phone. This follows the £10 million investment Lloyds Banking Group made in Yoti earlier this year. The investment supported the development of a new, reusable digital identity app to help combat the growing risks of identity fraud,
Articles
Sep 27, 2023
From physical to digital: how we transform your ID
There can be hidden beauty in things taking on new forms. A caterpillar becoming a butterfly, water turning into wine, a physical ID transforming into a Digital ID. If you’ve ever wondered how we do it, wonder no more. As we continue to shape the future of digital identity, we’ll continue sharing our methods with you. After all, the Digital ID app is created for you, so it’s only right we let you in on the magic. What is a Digital ID? A Digital ID is your ID on your phone and your data in your hands. It gives
Articles
Sep 20, 2023
Prioritising privacy and security: Yoti's commitment to meeting ISO standards
We’re committed to protecting the privacy and security of our users. That’s why we’re thrilled to announce that we have recently been certified to meet ISO 9001 and ISO 27701 standards. This is a huge achievement for us as it confirms that our quality management system and data protection policies and procedures meet international standards. These sit alongside ISO 27001 which we’ve met since 2015. What are ISO standards? The International Standards Organisation (ISO) is an independent body made up of industry experts from around the world. They’ve created a series of standards which cover almost all aspects
Articles
Sep 14, 2023
Age assurance: What makes for the maturity of a technology or an industry?
Last week, the Australian government decided against the eSafety Commissioner’s recommendation of a pilot before requiring adult sites to verify the ages of visitors. They said this was due to concerns about the privacy of people’s data and the maturity of age assurance technology. So what exactly would constitute a mature technology? Is it something comparable to NASA’s Technology Readiness level? This suggests the technology needs to have gone through a thorough process of research and prototyping, before testing in a live environment and then ultimately rolling it out. If that’s the case, we can say that Yoti and other
Articles
Sep 06, 2023
How we build Digital IDs with privacy and security at their core
We’re committed to making the digital world safer for everyone. Yoti was created as we wanted to give every person a secure way of proving their age or identity. It’s quite literally why we exist. So it only made sense that we’ve built our Digital ID apps with privacy and security at their core. We’re building technology that makes it easier and safer for you to go about your business, but that doesn’t mean we have to know your business. Just as the right to an identity is a fundamental human right, so is the right to privacy. And we’ll
Articles
Aug 16, 2023
Australia’s new National Self-Exclusion Register
From 21st August 2023, Australians will be able to ban themselves from all online wagering companies. “BetStop”, the National Self-Exclusion Register (NSER) will let people exclude themselves from all licensed online wagering operators, for a minimum of 3 months and up to a lifetime. The move aims to protect vulnerable people and reduce problem wagering. The BetStop NSER will be managed by the Australian Communications and Media Authority (ACMA). ACMA released a report which found that 11 per cent of Australians had participated in online wagering in the past six months – up from 8% in 2020. What does
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Get up to speed on what kind of company we are
Articles
Mar 25, 2025
Discover Yoti's B Corp Impact Report
We’ve reached a full decade of being a B Corp! At Yoti, we believe technology has the power to create a safer, fairer and more trusted world. But as the world of technology evolves, we know we must remain mindful of how we do business. As part of our commitment to balancing profit and purpose, we’re thrilled to announce the release of our new B Corp Impact Report. It highlights our progress and impact in the areas that matter most to our stakeholders, our community and the planet. Highlights include: Improving the accessibility requirements of
Articles
Aug 29, 2024
Protecting your heart and wallet: understanding romance scams
It is said that love makes the world go round. But as genuine daters are looking for love, there’s a growing risk of falling into a scammer’s trap. In this blog we explore the impact of romance fraud, common tactics used by fraudsters and how daters can protect themselves in their search for love. What is romance fraud? Romance fraud occurs when a scammer uses a fake profile and false identity to trick unsuspecting people on dating sites. They usually do this for fraudulent reasons and financial gain. The fraudster will often go to great lengths, convincing
Articles
May 28, 2024
The importance of transparency for facial age estimation
To protect young people online, businesses need to provide age-appropriate experiences for their users. This could apply to online marketplaces, social media networks, content sharing platforms and gaming sites. But to put the correct measures in place, businesses need to know the ages of their customers. It was previously thought that the only way to confidently establish a user’s age was with an identity document, like a passport or driving licence, or checks to third-party databases such as credit reference agencies or mobile network operators. However, regulators are now recognising facial age estimation as an effective alternative. As with