Articles

An aerial image of lots of people, gathered in one area. They are all facing a central point which is in the middle of the image. The text on top of this background image reads: Digital identities as a force for good.

Meet the 2019 Yoti Digital Identity Fellows

Earlier this year, after an extended period of ­research and evaluation, we announced the launch of a new Social Purpose Strategy. With an unashamed grassroots focus, each activity is designed to help us better understand, support and empower individuals and organisations working on critical issues of identity, primarily in the Global South. A flagship activity from the Strategy is a Fellowship Programme which we launched in April. Over a two-month application period we invited proposals for research, media, policy or development solutions based on four key themes related to identity or digital identity. With a preference for applicants from

7 min read

Using Yoti to buy Jägermeister

Together with Jägermeister, we’re driving responsible alcohol sales online. Our age verification app allows customers to simply and securely prove their age when using their debit card to buy from the Jägermeister online shop. It also makes it harder for children to bypass the Challenge 25 policy they face in shops, which is notoriously hard for retailers to enforce online. Until now, credit card was the only payment option to buy Jägermeister. It’s now even easier to treat a loved one to the UK’s best-selling speciality spirit.     Improving age verification online It’s too easy for young people

3 min read
Yoti and refnow logos presented together

From labour to love - online reference checking with RefNow & Yoti

When we set out to fix the broken identity system, it seemed like a digital identity solution had the potential to revolutionise so many different areas of our lives that it was hard to know where to start. It was during a Spartan race in 2014 that our founders had the epiphany of using a digital identity solution to check who people were. But another obvious use for this is the way we sign contracts and do referencing, whether that be for jobs, houses or all sorts.   The labour of referencing For most of us, chasing up references from

3 min read

Yoti is partnering with native to enhance student experiences

We’re really excited to announce our partnership with  native, the champions of student experiences.  University is about discovery, new experiences, life-long friendships and unforgettable memories. And native understand that. From freshers’ week to society socials, spontaneous nights out to post-exam celebrations, the team at native works night and day to make sure students live their university years to the max. And if their long list of awards is anything to go by, they know how to have a good time. Their app and website provide tailored event recommendations, student discounts and exclusive tickets. Our partnership will make it easier for

2 min read
Yoti logo on blue background

Yoti raises £8m equity investment at an £82m valuation

At Yoti, we believe there’s tremendous potential to be gained if everyone has access to a digital identity. That’s why over the past few years, we have invested millions into giving people an easier and safer way to prove who they are.  Our latest funding round of £8 million new equity investment will help us continue to grow our consumer network, invest in product development and expand our operations globally. This funding has come from existing private investors, employees and our CEO and Co-founder Robin Tombs. This gives Yoti a post-money equity valuation of £82 million, following two previous investment

3 min read
Yoti's team discussing age estimation technology

Developing our facial age estimation tech through roundtable discussions

Here at Yoti, we’re on a mission to become the world’s most trusted identity platform. This isn’t something we plan on doing on our own but with the input, expertise and knowledge of people from all across society. We have our Guardian Council of influential individuals who ensure that we always seek to do the right thing, and that we are transparent about what we are doing and why. We also have an internal trust committee, who oversee the development and implementation of our ethical approaches. Earlier this year, we held two roundtables with experts in their fields to discuss

4 min read