Amba Karsondas Profile Picture

Amba Karsondas

Amba is responsible for all things Social Purpose at Yoti, ensuring that Yoti effectively balances profit with purpose and continually upholds its ethical and moral commitments.

An illustration of a signed document. The accompanying text says "Exploring social purpose: eSignatures".

Addressing social challenges: How eSignatures can help solve everyday problems

Our purpose is at the core of everything we do. Our principles are integrated throughout our business, whether that’s how we go about our day-to-day operations, interact with one another or design and build our solutions. This series looks beyond just how our products can benefit businesses. It also explores how they are helpful to the people using them. This article focuses on eSignatures. Tackling fraud People are becoming more aware and better informed of the different types of scams out there. So fraudsters have had to respond with new and increasingly complex techniques. In turn, people and businesses need

6 min read
Image of a young person sitting down and using their smartphone.

Understanding verification requirements in the new Digital Services Act

The EU’s new Digital Services Act (DSA) will apply from the 17th February this year. Originally only applicable to ‘very large online platforms’ (VLOPs) and ‘very large online search engines’ (VLOSEs) with over 45 million monthly users, it will eventually be expanded to cover all online intermediaries and platforms that offer their services to users based in the EU. These include online marketplaces, social networks, adult content companies, content sharing platforms, app stores, and online travel and accommodation platforms.  To comply with certain parts of the Act, platforms will need to have effective verification of business users and support age-appropriate

9 min read
An illustration of a passport. The accompanying text says "Exploring social purpose: Identity verification".

Addressing social challenges: How identity verification can help solve everyday problems

At Yoti, we consider our social purpose alongside everything we do. Through every step of the design process, we think about the everyday challenges that our solutions can solve. This series looks at how our products can benefit individual users and wider society. This article focuses on how identity verification could help with some common issues.   Why do we need to verify our identity online? As technology evolves, more services are moving online. Companies need to ensure that the right people can access the right services for them. This has resulted in a growing need for people to prove

7 min read
An illustration of a face being marked as "over 18". The accompanying text says "Exploring social purpose: Age assurance".

Addressing social challenges: How age assurance can help solve everyday problems

Everything we do at Yoti is with our social purpose in mind. From developing our products to driving regulatory change, we’re always thinking about the challenges we can help solve. This series looks at how our products could meaningfully benefit individual people and wider society. This article focuses on our age assurance solutions, which include facial age estimation, reusable Digital IDs and age verification with a document.   Ensure children only access age-appropriate content online It is becoming increasingly easy for young people to access the internet. Therefore it’s vital that young people can only access age-appropriate content. Unfortunately, many

8 min read
Facial age estimation, reusable digital ID and Age verification with a document are all methods of age assurance

Offering choice in age assurance methods

New regulations are being introduced that require platforms to create age-appropriate experiences. These include the UK’s Online Safety Bill, the EU’s Better Internet for Kids strategy and country-specific Children’s Codes. These regulations aim to help young people thrive online by ensuring they are only exposed to age-appropriate content. It ensures that only adults can access certain goods, services and experiences or enter legal contracts. It also means that adults are kept out of spaces designed exclusively for children. To do this, platforms need to check the ages of their users so that they can design their sites accordingly.   How

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