Age assurance
Everything you need to know about our facial age estimation technology
We’re really proud of our facial age estimation technology, but it’s important to us that we tackle some common misconceptions. So we’ve answered some of the most important questions we get asked about facial age estimation. What is facial age estimation? Our facial age estimation technology accurately estimates a person’s age based on a selfie. We built it to give everyone a secure way to prove their age without sharing their name or ID document. This privacy-friendly approach doesn’t require any personal details or ID documents, and all images are instantly deleted once someone receives their estimated age
Report Remove - one year on
We’re immensely proud to be working with Childline and the Internet Watch Foundation (IWF) as part of our ongoing commitment to child protection. It’s been just over a year since we officially launched Report Remove, a tool to help young people report explicit images of themselves on the internet. To use the tool, a young person needs to prove they are under 18. Yoti gives a young person a private and safe way to prove their age, without needing to show ID documents or share personal data. We’re delighted that our tech is helping to make a difference in protecting
Play Verto research: young people’s attitudes towards facial age estimation
We joined forces with the team at Play Verto for an exciting piece of research to understand what young people thought about facial age estimation technology. Facial age estimation accurately estimates a person’s age based on a selfie. We built it to give everyone a secure way to prove their age without sharing their name or an ID document. The technology can help businesses to create age-appropriate experiences. It can prevent kids from accessing age-restricted content and platforms, and prevent adults from entering platforms for children and engaging with a younger demographic. The results Play Verto reached out to parents
Helping Instagram provide new ways to verify age
Anyone who tries to edit their date of birth on Instagram from under the age of 18 to 18 or over is asked to verify their age. They can either upload their ID (which is powered by Meta) or use Yoti’s facial age estimation technology. This was first introduced in the US and has since expanded to the UK, Europe, Brazil, India, Mexico, Canada, South Korea, Australia, and Japan. Meta’s approach to age verification In 2019, Instagram began asking people to provide their age when signing up for the platform. Since then, they’ve continued to ask people for their
The different ways to check age
Checking age no longer has to rely on seeing an ID document. In fact, you don’t even need to see a name. With Yoti age verification, businesses can check the age of their users without processing or storing any personal data. Users choose their preferred way to prove their age, from convenient things like a selfie or an email address. We work out the age, delete the personal data and share just the result with the business. That way, businesses can be confident they’re delivering age-appropriate services to the right people, whilst protecting their privacy. Here are the different
Safer Internet Day: Helping young people thrive online
Today we’re celebrating Safer Internet Day (SID) – an EU-lead initiative encouraging safer and more responsible use of online technology. On this day, organisations around the world promote the safe and positive use of digital technology for young people. As part of the global landmark event, this year, the UK will explore the theme ‘All fun and games? Exploring respect and relationships online’. Young people are shaping the interactive entertainment spaces they are a part of and SID 2022 celebrates their role in creating a safer internet, whether gaming and creating content or interacting with their friends and peers.