Press releases
Press releases
Aug 31, 2025
Yoti excels in Australia’s age assurance benchmarking: A privacy-first approach with high accuracy
London, UK – 31st August 2025 – UK-based digital identity company, Yoti, has today been recognised as one of the leading providers in Australia’s national Age Assurance Technology Trial (AATT) benchmarking, demonstrating exceptional performance in privacy, usability and accuracy for both age verification and age estimation. The independent evaluation highlights Yoti’s commitment to balancing user privacy with robust assurance, confirming Yoti’s technology as one of the most privacy-forward solutions in the trial. Privacy by design and international standards compliance Yoti’s systems for age verification and age estimation demonstrated accuracy levels suitable for real-world application, meeting the highest Technology
Press releases
Jul 22, 2025
Yoti facial age estimation reaches new accuracy for teenagers, ready for Online Safety Act enforcement
Ahead of the UK’s Online Safety Act, Yoti releases the latest facial age estimation white paper, with improved accuracy rates Yoti enhances teen age accuracy to just 13 months 22nd July 2025, London, UK – Today, Yoti has released the latest facial age estimation white paper, showing improved accuracy for all ages, most notably for young people aged 13-17. This comes just days before the UK’s Online Safety Act comes into force, requiring platforms to introduce highly effective age checks, of which facial age estimation is an approved method. Key takeaways from the white paper: 13-17 year
Press releases
Jan 17, 2025
The Sunday Times 100 Tech – Yoti named as one of the UK’s fastest growing tech companies
17th January 2025, London, UK – Yoti, a leader in digital identity and age assurance, has been named in the Sunday Times 100 Tech, a ranking of Britain’s fastest-growing private technology companies. This achievement reflects Yoti’s impressive 170% Compound Annual Revenue Growth (CAGR) over the three years to March 2024, securing its position at number 13 on the list. Robin Tombs, CEO at Yoti said: “We’re delighted to be recognised as one of the UK’s fastest growing private technology companies. Since 2014, Yoti’s innovative technology is transforming how people prove their age and identity. Our technology is supporting millions
Press releases
Nov 20, 2024
’Tis the season to be thrifty: UK shoppers hunt out Christmas bargains on eBay, Etsy and Vinted, but scam fears linger
More than half of young people have been scammed themselves or know someone who has been scammed via secondhand marketplaces A quarter of Brits fear falling victim to online scams London, UK – 20th November 2024 – As the cost of living crisis continues to bite, new research from digital identity company Yoti (carried out by Censuswide) reveals that UK shoppers are tightening their belts this festive season, with 65% turning to online marketplaces in search of affordable Christmas gifts on sites such as eBay (46%), Etsy (27%), Vinted (22%) and Facebook Marketplace (18%). However, while bargain-hunting
Press releases
Nov 08, 2024
Deloitte UK Technology Fast 50 2024 - Yoti named as one of the UK's fastest growing tech companies
8th November 2024, London, UK – Yoti, a leader in digital identity, has been named in the 2024 Deloitte UK Technology Fast 50, ranking among the UK’s fastest growing technology companies. This achievement reflects Yoti’s impressive 1848% revenue growth over the last three years, securing its position at number 20 on the list. Robin Tombs, CEO at Yoti said: “We’re delighted to be recognised as one of the UK’s fastest growing technology companies. When we started Yoti a decade ago, we set out to fix the broken identity system. Thanks to the dedication and hard work by our team,
Press releases
Sep 25, 2024
Lloyds Banking Group investment in Yoti
In February 2023, Lloyds Banking Group invested £10 million in Yoti in the form of a convertible loan. Since that initial commitment Yoti’s monthly revenues have more than doubled. We’ve also seen a significant increase in the number of people installing the Lloyds Bank Smart ID, Post Office EasyID and Yoti ID Digital ID wallets. Over 100,000 people each month are using our services to prove their identity for right to work or criminal record (‘DBS’) checks, with around 25% of those people choosing to use their reusable Digital ID. The total number of Digital ID installs in the