How one of the world’s biggest cinemas is modernising age checks with Digital ID

profile picture Amy Colville 1 min read

“The issue of proving age is getting increasingly challenging. The introduction of digital ID is a trusted and robust way of checking ID and will support our staff, who are often on the frontline of any resulting customer frustration.” 

Kelly Drew
Operations Director, Cineworld

Cineworld is a leading UK multiplex cinema chain.

We helped them:

  • Give their customers a free, reusable Digital ID they can use to prove their age to see any film.
  • Reduce aggression towards staff.
  • Protect the privacy of their customers with a proof of age card that just says if they’re over 15 or 18.

 

Solution: Facial Age Estimation
Industry: Social media