Meet the founders


Image of Robin Tombs

Robin Tombs

Image of Robin Tombs

Robin is a serial tech entrepreneur and investor. He is currently CEO and Co-founder of Yoti, the free digital identity app, which raised £8m in January 2018 valuing the company at £65m.

Prior to Yoti, Robin was Co-founder and Finance Director at Gamesys, one of the world's leading online gaming operators with annual revenues of over £150m, over 1,100 staff and offices in 6 countries. Through Gamesys, Robin has been involved in checking age and identity for over 1.5m UK customers in compliance with UK Regulations.

He worked at PWC as a Chartered Accountant from 1993 to 1997 in London before co-founding IDM with Noel Hayden, a web game business which they sold in 1999. Robin and Noel used some of the proceeds from the £7m sale of IDM to co-found Gamesys in 2001.

He is also a serial angel investor in a handful of technology based companies including Infinitesima, Trumin, Luxdeco, Vitesse, Syft, IEAL and Marshmallow.

Robin is particularly passionate about creating opportunities for young people to achieve their potential in life. He is the founder of ZING, a charity he set up with a childhood friend Chris White in 2009 which supports organisations helping young people to realise their potential. These organisations include Greenhouse, Restless Development, WeSeeHope, UK Youth, Resurgo, Enabling Enterprise, Educate!, Inclusive Classrooms, Future First, Edukit, RightToSucceed, Working Knowledge and the National College for Digital Skills. Through ZING, Ark and Neon Foundation they developed Assembly, a cloud based platform for the education sector.

He is also trustee of Future First, a charity which is designed to help state schools build and manage an alumni community.

Robin is committed to bringing scalable web and mobile technologies to the not-for-profit sector and has privately funded CiviHR, the open source HR software for nonprofits.

Outside of work Robin enjoys watching his children playing sport or watching the professionals on telly - especially Chelsea!

Image of Duncan Francis

Duncan Francis

Image of Duncan Francis

Duncan is Founder and Director of Trumin, an events management software business specialised in making life simpler for event participants and for event owners. Trumin manages the entire event management process from registration, check-in, timing, cashless access, reporting to real-time results at sporting events and festivals around the world. In terms of major clients, Trumin is the main UK partner for Spartan races - famous for their obstacle courses. At a typical event Trumin often registers between 4-8,000 event participants in under 3 hours. Duncan has a keen interest in enabling young people from a range of backgrounds to become more active. As a result, Trumin offers timing and event management software free of charge to UK schools, colleges and charities. Trumin is also partnering with UK Youth and Sport England to run events to offer young people an exciting physical challenge and signpost them to local opportunities where they can become more active.

Prior to Trumin, Duncan was MD of TI consultancy a systems integrator working with many UK blue chip companies, which became increasingly in demand in the tech infrastructure for major events such as the London Marathon.

Duncan has a keen interest in meditation, music and political ideology.

Image of Noel Hayden

Noel Hayden

Image of Noel Hayden

Noel is a serial tech entrepreneur and investor. He is currently Executive Chairman of Gamesys, which he co-founded in 2001, and Co-founder of Yoti.

Noel has a programming background, having developed websites for a few years at the start of the dot com boom. Noel co-founded a web development business called IDM in 1997 with Robin Tombs which they sold for £7m. Using some of the funds from this sale, Noel decided it was time to entertain the world by making games and co-founded Gamesys with Robin in 2001.

Since founding Gamesys, Noel has concentrated on building a talented team and growing the business organically, as well as through the acquisition of Virgin Games. Through cutting edge innovation Gamesys has continued to maintain its market leading position and has over 25 million players, 1,100 staff and operates in 6 countries. Noel stepped down as Gamesys CEO in 2015, and is now Executive Chairman.

Outside of work Noel enjoys travelling, checking latest tech innovations making the headlines and keeping up with family.